Using cute, hand-drawn illustrations, the exhibition integrates the use of pet products into a lively and immersive atmosphere. Engaging interactive experience zones are set up, allowing both adults and children to enjoy the event together. Additionally, several photo spots are designed on-site, where participants can take photos and check in, or share their stories on social media to redeem a soft-serve ice cream. This approach not only boosts customer engagement but also enhances the event’s visibility and creates buzz.