





以品牌名稱延伸發想,取其諧音的加呈,將加乘效果的概念融入,表達企業結合優秀人才、優良產品、專業服務等多項優勢後,能達成經營倍數成長的效果。 圖形表現上,使用加號與乘號的標誌結合,以直觀的視覺呈現使客戶在腦中留下印象。 標誌中間的交錯,形成前行的箭頭,象徵加呈電器不斷前進、追求卓越的品牌精神,而logo中間的負空間,兩個銳利的三角,就如同翅膀一樣,是速度與效率的展現,搭配加號中代表精準的方形鏤空,表達加呈電器能夠快速的發掘客戶問題和需求,並迅速作出反應,完美、有序的完成任務。
The brand name “Jia Cheng” is inspired by its phonetic similarity to “synergy,” embodying the idea of enhanced, multiplied effects. It reflects the company’s commitment to exponential growth by leveraging its core strengths: exceptional talent, high-quality products, and professional services. The logo design combines the plus and multiplication signs, creating an intuitive visual representation that leaves a lasting impression. The intersecting lines form a forward-pointing arrow, symbolizing Jia Cheng’s spirit of progress and pursuit of excellence. The negative space features two sharp triangles resembling wings, conveying speed and efficiency. The precise square cutout in the plus sign signifies Jia Cheng’s ability to quickly identify customer needs and respond with well-executed solutions.